18,000 Acres of Wilderness to Be Preserved in Oregon’s High Desert

ONDA Catherdal Rock

On March 17th, Senators Ron Wyden (D-Ore.) and Jeff Merkley (D-Ore.) reintroduced legislation into the Senate Subcommittee on Public Lands and Forests, which would protect close to 18,000 acres as wilderness along the John Day River in eastern Oregon's rugged high desert.

The Cathedral Rock and Horse Heaven Wilderness Act of 2011 will swap public land with private landholders, in order to create two new wilderness sites; the Cathedral Rock & Horse Heaven Wilderness Area.

 "Preserving our natural resources, helping local landowners and boosting recreation-based jobs is an all-around winner and that is exactly what this bill will do," said Merkley. "I look forward to working with Senator Wyden and the local communities to protect an additional 17,000 acres of natural beauty in Central Oregon."

Read Senator Merkley's Press Release here.

Read ONDA's Press Release here.



VIDEO: Canada Goose Cup 2011. Our Members in Action.

The Canada Goose Cup, held at Winter Outdoor Retail in January, was a huge success.  Check out this video to relive the excitement and the heartache that goes hand-in-hand with this type of grueling event.

Another big THANK YOU to all who participated in the Canada Goose Cup, making the annual event a huge success and helping to raise over $8,000 for The Consevation Alliance.

2011 Canada Goose Teams:

  • adidas Outdoor
  • Arc'teryx*
  • Camelbak*
  • Canada Goose*
  • Columbia*
  • Eastern Mountain Sports*
  • ITW Nexus Global
  • Kamik
  • Keen*
  • Merrell*
  • Nikwax*
  • Outdoor Industry Association*
  • Outdoor Retailer*
  • Prana*
  • PrimaLoft*
  • Yukon Charlie's

* Conservation Alliance Member

Ahnu Footwear, Plus3 Network & Runner Girl Races team up to Support The Conservation Alliance.

The Chuckanut Challenge is back!



The Chuckanut 50k, one of the country’s premier trail running events, will take place on March 19, 2011. And in honor of the Chuckanut; Ahnu Footwear and The Conservation Alliance have once again teamed up to motivate and reward all you wonderful, crazy trail runners!

Sign up for Plus3, accept the Chuckanut Challenge, support The Conservation Alliance, and earn some sweet prizes.

Check out all the details here.


Conservation Alliance Member is one of Virginia’s Cox Conserves Heroes Finalists!

Lillie Gilbert, owner of Wild River Outfitters, and Conservation Alliance and Grassroots Outdoor Alliance member, has been nominated for the Cox Conserves Hero Award.

This award acknowledges her work on advocacy, education and/or community outreach for parks and open space in the state of Virginia.  Lillie utilized Wild River's Patagonia Enviro Grants to make one of the river signs made and positioned in this video. 

To learn more and vote for the Virginia's Cox Conserves Heroes Finalists, click here.

Forest Park in Portland, Oregon, it’s more than just a playground



Forest ParkOn Wednesday, Conservation Alliance Pinnacle member KEEN, hosted Stephen Hatfield, stewardship director for the Forest Park Conservancy, on the HybridLife Radio program.  Forest Park is a magically place, nestled in the heart of Portland, Oregon.  Stephen talks about the Park’s legendary history, unknown future and miles of smiles the park has brought to Oregonians and animals.  Click below to listen to the entire radio podcast.






Peter Metcalf Testifies Before The Natural Resources Committee

On Tuesday, Peter Metcalf, president and CEO of Black Diamond Equipment testified during the full committee oversight hearing on "The Impact of the Administration’s Wild Lands Order on Jobs and Economic Growth".

Here is the webcast of yesterday’s hearing. Click here to view the entire hearing.

Peter’s testimony starts at the 02:07:10 mark; and its worth watching through to the end. There are some interesting exchanges are during the Q&A after the formal testimony.

The Salt Lake Tribune also covered the hearing.  Here is a snippet of what they had to say.

Peter Metcalf, president and co-founder of outdoor-gear maker Black Diamond, said protecting public lands yields many jobs. He noted the outdoor industry contributes $730 billion to the U.S. economy and supports 6.5 million jobs.

"This ain’t pocket change," Metcalf said.

Read the entire story here.

Introducing the Patagonia Music Collective!

The Conservation Alliance has been asked to be a part of the Patagonia Music™ Collective; a project teaming up world-class musicians with nonprofit environmental groups working to protect and restore the natural environment.

The Patagonia Music Collective launches today, March 1st!  Ra Ra Riot will donate proceeds from their song “The Orchard (Friendly Ghost Remix)” to The Conservation Alliance.

 Here’s how:

1. Click here to visit The Patagonia Music Collective

2. Purchase The Orchard through iTunes

3. Enjoy the sounds of your new favorite track!

The Patagonia Music™ Collective is a new way Patagonia is working to realize their mission: Build the best product, cause no unnecessary harm, and use business to inspire solutions to the environmental

Check out Patagonia Music; a robust new sitelet on where listeners can learn about the artists, benefit tracks, environmental groups, new releases, concerts, etc. From Patagonia Music you can go right to iTunes to purchase benefit tracks and download the free Patagonia Music iPhone® app.


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