At our August 2008 trade show breakfast, we hosted a talk by renowned writer and activist Bill McKibben who talked about the need to confront global warming by pushing a very simple number: 350. Climate scientists agree that the planet's atmosphere can sustain no more than 350 parts per million of Carbon Dioxide. We are…
By Joel MakowerPublished February 3, 2009 on Greenbiz.com Water Becomes the New Carbon It has become eco-chic in recent years to declare that "water will be the oil of the 21st century" – an essential and limited resource, unevenly distributed around the world, the growing shortage of which will lead to economic power for…
Nine outdoor industry companies have joined The Conservation Alliance since the August OR Show. With a steady increase in membership, the Alliance now boasts 165 companies. The new members are: Nester Hosiery, Inc.; Adventurecorps, Inc.; Ultrarunning Magazine; Terri Schneider; Cosmic Planet; Leisure Trends; Outdoor Sports Marketing of SC, Inc.; Outdoor Industry Jobs; and Justin Bailie…
Since launching the Legacy Fund Campaign in January 2008, The Conservation Alliance has raised $2.72 million in contributions and commitments. New gifts from KEEN, Inc., CamelBak, Leisure Trends, Stanley Outdoors, and several individuals have moved the total closer to the $3.5-million goal. The Conservation Alliance Legacy fund is an endowment that, once fully funded,…
