Bay Area Backyard Collective Event – The Movie!

The first Backyard Collective was a great success!  83 employees from seven Bay Area outdoor industry companies worked together to restore wetland habitat in Martin Luther King Jr. Shoreline Park. Conservation Alliance member companies sponsoring the event included The North Face, Clif Bar, REI, Mountain Hardwear, Camelbak, Wilderness Press and Ahnu Footwear. Check out this short…

New York Times Pushes for Wilderness Bill

Last week, the US Senate approved legislation to protect 2 million acres of Wildernes, 1000 miles of rivers, and halt new energy leases on the 1.2-million-acre Wyoming Range. It's now up to the House to pass the bill, and send it on to President Obama for his signature. The New York Times today urged the…

Form vs. Function and PR 2.0

This is a great post from The Verteblog that shows the importance of having a clear communication strategy around your sustainability plan:   Newton Running has recently been featured in dozens of environmental and packaging blogs (yes, blogs about packaging) with a story about their cool, eco-friendly, molded pulp shoeboxes. The story reached a fever…

Senate Passes Huge Public Lands Package

By a vote of 73-21, the US Senate passed a package of public lands bills that will protect two million acres of Wilderness, designate 1000 miles of Wild and Scenic Rivers, and prohibit energy development on 1.2 million acres in Wyoming. The legislation now heads to the House of Representatives where it is expected to…

TAKE ACTION: Senate to Vote on Huge Public Lands Bill

A large package of public lands bills was introduced into the Senate last week that would protect more than two million acres of land and 1000 miles of rivers throughout the US. More than a dozen projects funded by The Conservation Alliance are included in the package. Provisions include: new Wilderness designations in Oregon, California,…