Do It At Altitude

The following post comes from grantee Save our Wild Salmon

What Would You Do To Keep Snake River Salmon Spawning?

An array of holiday contests and giveaways are making their way around the web, but how about taking part in one that has a great cause in mind: saving salmon.

There are not many issues that people can agree on. But for 20 years, a diverse coalition of commercial, sport and recreational fishing groups, outdoor industry businesses, conservation organizations, and clean energy and taxpayer advocates have joined forces to save a icon of the American West – Snake River salmon.

These fish are bad ass. Snake River sockeye have the most epic migration of any salmon on Earth – swimming more than 900 miles inland and climbing nearly 7,000 feet in elevation to spawn in the rugged Sawtooth Mountains of Idaho. That's right folks – these fish do it at altitude!

So, what would you do to keep Snake River salmon spawning? Between Dec. 1 and Dec. 21, give us your best answer to that question.

How to enter:
    * Answer the question by leaving a comment on the Save Our Wild Salmon Facebook page or…
    * Tweet your answer with the hashtag #salmondoit on Twitter!

On Dec. 21, we'll randomly choose who will win an Osprey Pack filled with 5 pounds of wild smoked salmon! It doesn't get much better than that!

Black Diamond Wins Conservation Award








Climbing and ski manufacturer and Conservation Alliance member Black Diamond Equipment was awarded the Pfeifferhorn – Conservation Leadership award by six leading Utah conservation and environmental organizations. These organizations include: Save Our Canyons, The Nature Conservancy, Utah Chapter of the Sierra Club, Wild Utah Project, Wasatch Mountain Club and the Great Salt Lake Audubon Society. This is a much deserved award, as Black Diamond has been a bold voice for the protection of our wild places. Congratulations, Black Diamond!

Click here for the full story.


Fundraising Event Challenges ORWM Participants to Bring Home the Cup as Part of Industry Party Celebration

CONTACT: Taryn Westerkamp, CGPR
781.639.4924, Ext. 115

TORONTO (December 1, 2009) – It's time to start training, designing jerseys and gathering hidden Gretzkys, as Canada Goose announces its first annual Canada Goose Cup street hockey tournament for The Conservation Alliance at Outdoor Retailer Winter Market 2010. The new tradition will be a part of the ORWM Industry Party at the Salt Palace on Thursday, January 21, bringing a celebrated pastime of Canada to Salt Lake City for friendly competition and a good cause.

The first ten teams to register with a $300 donation to The Conservation Alliance will compete for a chance to bring home The Canada Goose Cup, engraved with their team members' names (think: Stanley Cup) to display at their offices for 2010 and be passed on to the 2011 winning team.  One hundred percent of the registration fees will be donated to the Conservation Alliance in the winners' names.  Games will be played in a five-on-five format in the same space as the ORWM Industry Party, outside the 300 West lobby area.

"Canada Goose has a long-standing commitment to conservation. We joined The Conservation Alliance because its mission means a great deal to us, and the Canada Goose Cup for The Conservation Alliance will be a fun way to raise funds and awareness for the organization through a little friendly competition during the Industry Party," said Kevin Spreekmeester, vice president of marketing for Canada Goose. "We are looking forward to challenging brands to come out to play and experience how Canadians do hockey…" 
The Canada Goose Cup for The Conservation Alliance will help raise additional funds to be distributed to various wildlife conservation projects that the Conservation Alliance helps fund annually. Since its inception in 1989, the Alliance has contributed more than $7.9 million to grassroots conservation groups.

"We're thrilled that Canada Goose has joined The Conservation Alliance, and that they'll be taking to the rink to further benefit our work," said John Sterling, executive director of The Conservation Alliance. "We have a long history of supporting Canadian conservation projects, and this will be a fun way to celebrate that good work."

Along with the Canada Goose Cup as the grand prize, awards will be given to the team with the best uniforms. For more information or to register a team, please contact Taryn Westerkamp:; 781.639.4924.

About The Conservation Alliance: The Conservation Alliance is an organization of 170 outdoor businesses whose collective contributions support grassroots environmental organizations and their efforts to protect wild places where outdoor enthusiasts recreate. Alliance funds have played a key role in protecting rivers, trails, wildlands and climbing areas throughout North America.

About Canada Goose:  Canada Goose proudly supports the Conservation Alliance, Polar Bears International ( as well as a number of charitable organizations and outdoor ventures that provide even further commitment to Arctic stewardship and the environment. Canada Goose products have long been used by scientists, explorers and outdoor enthusiasts. For over 50 years the company has been committed to producing the best extreme weather outerwear in the world. From the South Pole research facilities and the Canadian High Arctic to the streets of New York City, Stockholm, Milan, Toronto and Tokyo, people wear Canada Goose products because of its reputation for authenticity, best quality, functionality and iconic style. Ask Anyone Who Knows(tm).

Wolf Pack Confirmed in Oregon

A pack of 10 wolves was caught on film traveling in Northeastern Oregon. Once extinct in the region, wolves were re-introduced to Central Idaho and Yellowstone National Park in 1994. A few stragglers have ventured into Oregon since then, but this is the first time a full pack has been confirmed. It's exciting to see wolves back in the Beaver State!

Photographer James Balog to Present Extreme Ice Survey at Conservation Alliance Breakfast

The Conservation Alliance Breakfast at the January 2010 Outdoor Retailer Winter Market will feature guest speaker James Balog, a renowned photographer and adventurer, and founder of the Extreme Ice Survey. Balog's presentation is a stunning look at the impact abrupt climate change is having on the world's glaciers. The breakfast, which is open to the public, is Friday, January 22, 7:00-8:50 AM at The Marriott in Salt Lake City.

During his presentation, Balog will share stunning images and footage of glaciers melting worldwide. Balog's team has installed 27 time-lapse cameras at 15 sites in Greenland, Iceland, Alaska, and the Rocky Mountains, and has produced dramatic footage of glaciers melting that demonstrates the immediacy of the global warming challenge.

Click here for more information.

Conservation Alliance Goes to DC to Promote Montana Wilderness

The Conservation Alliance led a delegation of member companies from Montana to Washington DC to meet with Capitol Hill offices to demonstrate support for a proposal to protect nearly 700,000 acres of Wilderness in Montana. Senator Jon Tester introduced the Forest Jobs and Recreation Act in July. The legislation would protect public lands throughout the state, including 500,000 acres in the Beaverhead-Deerlodge National Forest. Support for the bill is strong within the state. Pictured above with Senator Tester (third from right), Representatives from Patagonia, Mercury Advertising, and Free Heel and Wheel joined Conservation Alliance Executive Director John Sterling on the trip. The Alliance twice funded Montana Wilderness Association for their efforts to organize support for the protections within Montana.

Bill McKibben on International Climate Day of Action

Many of you remember seeing Bill McKibben speak at The Conservation Alliance Breakfast last January. His talk focused on, an international movement to convince climate treaty negotiators in Copenhagen in December to push for a treaty that will bring atmospheric CO2 levels down to 350 parts per million. The organization organized an international day of action on October 24. Here is video of McKibben talking about the day, and next steps.

San Juan Mountains Wilderness Bill Introduced

Conservation Alliance grantee Wilderness Support Center reports that Rep. John Salazar introduced legislation today that would protect 61,000 acres of Wilderness in the San Juan mountains of Colorado. The legislation would expand the existing Mt. Sneffels and Lizard Head Wilderness Areas, establish the McKenna Peak Wilderness in western San Miguel County, create the Sheep Mountain Special Management Area along the alpine ridge between San Miguel and San Juan Counties, and prohibit oil and gas development in Naturita Canyon near Norwood.

Click here for the full press release from Congressman Salazar.

The North Face Passes it On for

Conservation Alliance co-founder The North Face has teamed up with to raise awareness about global warming. Specifically, TNF is supporting's effort to convince negotiators at the upcoming climate summit in Copenhagen, Denmark to develop a treaty that calls for reducing atmospheric CO2 levels to 350 parts per million. Check out TNF's creative "Pass it On" video. I'm told that nearly every TNF employee worldwide is in the video. Cool stuff!

The Rogue River Runs Free!

After years of dedicated effort, Conservation Alliance grantee WaterWatch succeeded in its effort to remove the Savage Rapids Dam from Oregon's Rogue River. Crews completed the removal project — ahead of schedule — on October 10 at 11 AM. The Rogue now runs free for 153 miles. Check out the two videos below. The first is a compilation of the final day of the actual removal. The second chronicles the first drift boat run through the new Savage Rapids, where the dam once stood. Congratulations WaterWatch!

The final removal:

The first run:

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